Nike sues the maker of Lil Nas X ‘Satan Shoes’ for trademark infringement
New York (CNN Business)Nike is suing the art collective behind the Lil Nas X "Satan Shoes" that have sparked a social media backlash.
In a lawsuit filed Monday, Nike accuses MSCHF Product Studio, Inc. of trademark infringement over the designer's 666 pairs of modified Nike sneakers made in collaboration with the "Old Town Road" singer. All 666 pairs sold out Monday.
MSCHF has not responded to repeated requests for comment about the lawsuit.
In its complaint, Nike (NKE) asked the court to order MSCHF to "permanently stop" fulfilling orders for the "unauthorized" Lil Nas X Satan Shoes. The lawsuit notes that social media users have threatened to boycott Nike over the controversial shoes.